Athletics serves as an extension of the classroom and is an essential pathway to enhance the mission of the Oconomowoc Area School District. Our teams and athletes will live the OHS core values by being:

• Grounded: We will be grounded in sportsmanship at all times
• Committed: We are committed to hard work, teamwork, and training
• Accountable: We will be accountable to our team, self, and school

Educational Quality & Culture

1. Developing the Student-Athlete
   • Goal: Use our academic and athletic programming to optimize the student-athlete experience.
   • Key Priorities:
     • Create a role description for teaching staff dedicated to student-athlete performance, leadership class creation, PE instruction, weight room responsibilities, and O-Power responsibilities that formalizes student-athlete athlete development.
     • Create and implement the athlete development portfolio.
     • Nutritional guidance for student-athletes and access to the right foods throughout OHS.
     • Monitor academic performance/progress of athletes through team/program GPA, school attendance, and ACT.
2. Intramurals
   • Goal: Create an intramural program that provides students a way to participate competitively.
   • Key Priorities:
     • Add a 3-season (fall/winter/spring) position (similar to a head coach) to coordinate programming, gym space, referees, game schedules, communication, etc.
     • Create a system to house the program under Activities.
     • Add club advisors to support each season, aligned with the club-level stipend criteria.
     • Set up Skyward to house student registration and participation.
     • Create an Intramural program guide along with required OASD forms and waivers.
     • Build community partnerships (E-sports & the YMCA).

Business & Financial Performance

1. Facilities Planning
   • Goal: Develop a comprehensive short-term and long-term plan to identify areas of need, projects, and funding requirements to enhance facilities and ensure sustained success. Our facilities will represent our mission and vision by providing opportunities to learn, train, and compete.
   • Key Short-Term Priorities:
     • Evaluate the efficiency of scheduling spaces by collaborating with all sports/stakeholders.
     • Explore or evaluate community partnerships.
     • Audit of open and available spaces.
     • Study needs for non-WIAA athletics and activities (intramurals, clubs, etc…)
     • To the extent possible, address usage of the OHS upper gym for non-athletic purposes.
     • Explore expansion of operational hours at various elementary schools to provide access to community groups thereby freeing up time at OHS for district use.
     • OHS coaches visit facilities of benchmark schools to inform short/long-term needs.
   • Key Long-Term Priorities:
     • Develop a long-range plan based on the short-term barriers, complete with schematic designs and a funding plan (budget impact).
     • RFP architectural services for plans and vision.
     • Draft a funding proposal that begins to address short/long-range athletic facility planning.
     • Establish clear roles and responsibilities, both internal and external, as part of the long-range facilities funding plan.

Customer Care/Return on Investment

1. Branding and Game Day Experience
   • Goal: Develop an Athletics Brand Guide, expand the athletics website presence, and provide tools for the Athletic Department and coaches to support a consistent athletics brand image. Then integrate this brand presence with the game day experience to increase recognition and affinity for our Athletics programs.
   • Key Priorities:
     • Develop an OASD Athletics Brand Guide to outline the appropriate logo, color, and font usage.
     • Work with coaches, the Athletic Department, student interns, or parent volunteers, to implement these brand standards within their social media, spirit wear, uniforms, and other promotions. Monitor adherence to the brand standards.
     • Launch a new athletics website and discontinue the use of separate websites among sports.
     • Develop templates that can be used for printed programs and social media posts.
     • Create a community-based game day experience plan.
     • Continue to celebrate our athletic alumni through our annual Athletic Hall of Fame Induction event while seeking additional connections between our alumni, current athletes, and the athletic program.

Educational Quality & Culture

1. Developing the Student-Athlete
   • Implement the athlete portfolio to monitor the academic and physical performance/progress of athletes.
   • OASD will annually place in the top three in the Classic 8 Conference all-sports recognition and the top three in the Classic 8 Sportsmanship awards.
2. Intramurals
   • Increased opportunities for participation in school-sponsored athletics, game day experiences, and intramurals.

Business & Financial Performance

1. Facilities Planning
   • Board approved multi-year athletic facilities maintenance and improvement plan, with an emphasis on training and performance for all students.

Customer Care/Return on Investment

1. Branding and Game Day Experience
   • Increase opportunities for participation in school-sponsored athletics, game day experiences, and intramurals.
   • Establish engagement metrics with the launch of a new athletics website, continue to monitor those metrics, and look for opportunities to increase engagement.